Astrea London
Diamonds that will not cost the earth
Astrea London wanted to communicate their mission of surpassing clients’ expectations by curating the market’s finest cultured diamonds, creating exquisitely designed and timeless pieces that showcase the extraordinary nature of lab-grown diamonds to the world.
Website Relaunch
The Astrea London website was redesigned to showcase their revolutionary blend of innovation, luxury and ethical responsibility.
Model Photography
High-end model photography was used to capture the allure of diamonds and the vision of a sustainable future.
Product CGIs
High-quality product photography and 3d renders were combined to create compelling video stories that reveal the artistry of lab-grown diamonds.
Brand Launch Video
There has been a 500% growth in the lab-grown diamond market over the last 4 years.
Sustainability Video
Lab-grown diamonds are 100% identical to mined diamonds, which means less cost for customers and less cost for the planet.
Product Launch Video
The new product range and digital rebrand were showcased at a press launch in London.
Product Photography
lab-grown diamond sales saw a 38% growth in just 1 year.
